Shopify is a subscription-based platform that entails business owners to set up their online stores. Upon subscribing to Shopify, you will have access to a vast range of templates to create and customize your online web store, along with tools for selling products, integrated technology for payment processing, SEO and marketing tools, and the most convenient checkout on the internet.
Shopify is good for small businesses due to its user-friendly interface. The platform’s dashboard is intuitive and easy to navigate, making it simple for even those without technical expertise to set up an online store. Its drag-and-drop website builder, which allows users to customize their storefronts with ease. This feature enables business owners to create a unique online shopping experience that aligns with their brand aesthetic easily.